Partner Philippe Bhering Comments in Valor Econômico Interview on TRF-2 Decision Upholding Trademark Distinctiveness

In an article published by Valor Econômico on September 30, our partner Philippe Bhering comments on the decision issued by the 1st Specialized Panel of the Tribunal Regional Federal da 2ª Região (TRF-2), which declared the nullity of the registration of the four-stripe trademark.

The three-stripe design is a highly recognized distinctive element in the apparel brand’s portfolio, and reproducing it improperly would cause consumer confusion.

According to Philippe, “the relevance of this case is not directly financial, but in the ‘intangible,’ recognizing the strength of the three stripes as a trademark”. “This decision strengthens the protection of the three stripes, confirming that they have a unique distinctive power,” he states.

To understand the case, read the full article (in Portuguese) here.